Bangkok, 30th – 31st July 2015 – Bumrungrad Hospital, Southeast Asia’s largest private healthcare center, were thrilled to welcome marketing guru and creative genius Lon Safko to their extremely impressive establishment for a comprehensive training program which aims to dramatically increase revenue and by fusing traditional, social and digital media channels.
Internationally recognized as one of the world’s best in medical tourism, the hospital’s management decided to stay ahead of the curve with Lon’s pioneering Fusion Marketing Masterclass course by organizing a customized in-house workshop for 33 members of their staff.
Lon, who is world renowned for his exuberant personality and action-pumped sessions, wowed the participants with plenty of interactive group activities and provided key insights into the marketing habits of current healthcare providers and tips on how Bumrungrad can maintain their competitive advantage.
The specialty hospital serves 1.1 million patients annually with about 520,000 international customers and the contents of this course is tailor-made to help Bumrungrad achieve unparalled success with regards to an increase in patient numbers and business opportunities in the industry.
At the end of the 2-day session, Lon broke the ice further by mingling and smiling with the participants who clearly seemed star-struck at his presentations. It goes without saying that they thoroughly enjoyed the program and his signature enthusiasm made it all the better.
Kexxel Group is a leading business intelligence company providing top level business learning & strategic networking platforms to Fortune 1000 & Blue chip companies in Asia, Africa & Middle East Region, through International Business Conferences, Hospitality Management, Corporate Trainings, In House Trainings & International Exhibitions.
For Immediate Release:
Project Manager International Events
T: +603 2282 1688
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