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Simplified Strategic Planning @ Kuala Lumpur

Event 

Simplified Strategic Planning @ Kuala Lumpur
Title:
Simplified Strategic Planning @ Kuala Lumpur
When:
30 October 2017 - 31 October 2017
Where:
5 Star Hotel - To Be Announced (Malaysia) - Kuala Lumpur
Categories:
In House Training , Management , Leadership
        

Description

Poor strategic planning is worse than no strategic planning. It can be a big waste of time and money. Even worse, it can lead to disaster. Avoid all this with Simplified Strategic Planning - a proven process to focus for superior performance without straining your resources.

Speaker Profile

Robert Bradford is world class speaker and the CEO of the Center for Simplified Strategic Planning. He is  the co-author of the award winning books ; Simplified Strategic Planning Manual and Simplified Strategic Planning, With his in-depth knowledge in the field, he has assisted many clients in a wide variety of industries, delivering outstanding results.

His recent articles that have caught a lot of attention includes: “Re-thinking the SWOT Analysis”, “Understanding the Competitive Value of Your Brand”, “Dealing with Powerful Customers” “Understanding Value”, and “What Does Your Company Mean”.

Robert is a member of the National Speakers Association and a Certified Speaking Professional. As a nationally acclaimed speaker, Robert blends a unique combination of broad knowledge and humorous insight resulting in seminars that are lively and practical at the same time.

He has great relevant examples for every situation, and his presentations are crammed with great tips. As a master trainer, he has spent the last nineteen years converting management theory into real-life application. Robert always stimulates great strategic thinking and leaves seminar participants with practical, “how-to” steps they can take home to put to use immediately.

Robert’s seminars resonate with business audiences because they are built upon years of real-world strategic decisions. This real-world management experience enables Robert to bring real nuts and-bolts strategic thinking into every seminar presentation.

Testimonials

“The training is compact with clear and concise presentations. The flow of the agenda is great and rather easy to understand. The main strength of the event is the content, good presentation and elaboration of the topic or agenda. Kexxel Group is well-organised.”
Henry Goh Jiok Vui- Managing Director Business Banking (CFS), Maybank

“Training provide practical and hands on tools for us to apply in our company. The strength of the event was the examples and stories from real life corporation. Very well organized training by Kexxel Group!”
Fong Meng Chow – Finance Director, Eastern & Oriental Berhad

“Great refreshing course that tackles the complexity of strategic planning which in my opinion is essential for all companies”
Charles Sik- Head Consumer Financial Services, OCBC Bank

“I would say he is excellent and he knows the subject very well and he can talk and deliver. Basically what I can see in general is everybody is participating and happy with this course and I hope that you as an event organizer should conduct this and continue making these courses and similar courses in the future.”
Md Razip Mohd Yusof - General Manager, Asset Operation, Tenaga Nasional Berhad

“This was very detailed course which enriched us with a lot of proven concepts. I loved the speaker, he is very experienced in his field and all his examples could be related to the real life situations. Very good organization of the training thanks to Kexxel.”
Wan Mohd Fadzlullah – Executive Vice President, Takaful Ikhlas

“Robert made the session interesting by sharing his past and present consulting experience with full enthusiasm. He also packs in a lot of content in 2 days session. Hands on experience with successful implementation by the trainer. Congratulation to Kexxel for the good selection of presenter, good mix of audience and proactive e-mail communication.”
Nazleena Nordin – General Manager Corporate Services, Credit Guarantee Corporation

“Very knowledgeable, provide examples from various industry which are able to cross barriers in other industries. Provided me with insightful ideas!!”
Kelvin John Nathan – Head of Business Development , Etiqa Insurance Berhad

“The course provided us with a comprehensive and step –by- step approach to Strategic Planning. It is fun and the content is substantial. It doesn’t look cheap, it’s not cheap and I got back my ROI. Kexxel Group handles all my enquiries professionally.”
Rita Elisha – Principal Assistant Director, Strategic Planning, Ministry of International Trade and Industry

“I would like to recommend others to also take the opportunity to also attend this program, this course. I think it is a good move by the company to bring him into Malaysia and provide opportunities for the high level strategic planners to understand more about how they should develop.”
Abu Bakar Yusof - Director, Strategic Planning, MATRADE

“The trainer is superb and the training is very effective. I find the manual provided by the organizer as a great execution tool. As for the Kexxel keep up the good work!!”
Faridah Maarof, Senior Director, Multimedia University

Past Clients

  • Maybank
  • CIMB Bank
  • Tenaga Nasional Berhad
  • Mass Rapid Transit Corporation Sdn Bhd (MRT Corp.)
  • Public Bank Berhad
  • Malaysia Airports Holdings
  • Sarawak Energy Berhad
  • Etiqa Insurance and Takaful
  • British American Tobacco Malaysia
  • Petroliam Nasional Berhad (Petronas)
  • Permodalan Nasional Berhad
  • Telekom Malaysia
  • Pos Malaysia Berhad
  • Sime Darby Property Berhad
  • Malaysian Investment Development Authority (MIDA)
  • Mashreq Bank
  • OCBC Bank (M) Bhd
  • Bank Rakyat
  • Exxon Mobil
  • Saudi Electricity Company
  • Affin Investment Bank
  • Ammetlife Insurance Berhad
  • Saudi Basic Industries Corporation

Why You Should Attend

  • Why Most Companies Fail at Strategic Planning
  • How to Create a Great Strategic Team
  • Strategies to Dominate Your Market
  • How to Get Information You Need
  • How to Measure Key Success Factors
  • Finding Your Unique Strategic Competency
  • How to Make Good Assumptions
  • How to Select and Exploit Your Best Opportunities
  • Ways to Protect Your Company from Potential Threats
  • Determining Your Strategic Focus
  • Get From Where You Are To Where You Want to Be
  • How to Best Allocate Your Resources to Meet Your Objectives
  • How to Most Effectively Use Your Strategic Plan

Program Agenda

Day 1

SESSION 1-External Situation

Markets

  • Key data to collect on markets for strategic planning
  • Customer behaviour and strategy
  • Market segmentation

Competition

  • Key data to collect on competitors
  • Where to get competitive data
  • What matters most about a competitor

Other external factors

  • How technology can make or break strategy
  • Supplier Market dynamics
  • Economics and strategy

SESSION 2: Internal Situation

Financials

  • The role of the balance sheet
  • Assessing your income statement

Measures of performance

  • Measures you should use to think about strategy
  • Why financials aren’t enough
  • How to select the most important measures

Profitability analysis

  • Using the profitability analysis to spot strategic issues
  • Why profitability shouldn’t dictate strategy

SESSION 3: Strategic Capabilities and Competencies

Quick strengths and weaknesses

  • Defining your capabilities quickly, without fuss
  • Pitfalls in using strengths and weaknesses in strategy

Strategic competencies

  • Understanding competencies, and why you should invest in them
  • Identifying your strategic competency

Group Exercise: An example of strategic competency in a multi-unit company

Day 2

SESSION 1- Strategies

Strategic assessment

  • Identifying market attractiveness
  •  Identifying your competitive position
  • Using your position to begin strategic thinking

Strategic issues

  • The one strategic issue every company must address
  • How to identify and resolve most of your strategic issues

Strategies

  • Defining strategies for market segments
  • Capturing your vision about your strategic focus
  • Building a set of capabilities to support your vision

SESSION 2- Goals and Objectives

Mission statement

  • Why you need a mission statement – and why you don’t
  • How to get your mission written down in 30 minutes

Goals

  • Defining corporate goals
  • Relating goals to measures of success
  • How goals can drive execution – and how they shouldn’t

Objective setting

  • How to set objectives for optimal execution
  • What to do with objectives that you don’t select for execution

SESSION 3: Action Plans

Action plan writing process (group exercise)

  • Formulating action steps
  • Sequencing action steps
  • Allocating resources to action steps

Rules for better execution

  • Tips from companies that achieve 100% of their objectives
  • How to build better execution into your processes and culture

SESSION 4: Budgets

Cash flow budget

  • Using the cash flow budget to protect your company 

Investment budget

  • How to prioritize spending on strategic initiatives

Five year projection

  • Testing your strategic plan as a hypothesis
  • How to quickly use your strategic plan to create a five-year
  • budget forecast

SESSION 5: Schedules and Agendas

Time budgeting process

  • Understanding the role of time in strategy execution
  •  How to allocate time and schedule execution for better results

Schedules

  • Putting the whole strategic planning process together – what to do and when
  •  How to modify the process to fit your company

Monitoring process

  • How to keep your strategic planning dynamic and alive
  • How to assure excellent execution by monitoring

Who Should Attend

This seminar is SPECIFICALLY designed for C-level executives who are tasked with determining the best course and direction for their companies.

  • CEO, CFO, COO’s
  • Heads of Operations
  • Sales Directors
  • Marketing Directors,
  • IT
  • Engineering
  • Human Resource
  •   ..As well as other executives who report to the CEO.

 

*******For more details, kindly download the brochure*******

Or

Email us at  This e-mail address is being protected from spambots. You need JavaScript enabled to view it

Save up to 50% from in-house courses!

You may wish to consider having an in-house course delivered locally on-site if you have a number of participants with similar training needs. This course can be customised to fit specific requirements. For more information about IHT kindly send your enquiries to  This e-mail address is being protected from spambots. You need JavaScript enabled to view it

Venue

Venue:
5 Star Hotel - To Be Announced (Malaysia)
City:
Kuala Lumpur
Country:
Country: my