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Negotiate to Win Masterclass @ Singapore


Negotiate to Win Masterclass @ Singapore
Negotiate to Win Masterclass @ Singapore
25 April 2019 - 26 April 2019
5 Star Hotel - To Be Announced (Singapore) - Singapore
Leadership , Corporate Training , In House Training , Customer Service , Finance , Human Resource , Information Technology , Legal , Logistics Procurement and Supply Chain , Plant and Engineers , Sales and Marketing , Management


Facilitated by: Jim Thomas 

Bestselling Author and Negotiations Expert

A man who has been dedicating the past 35 years on negotiating, Jim Thomas is no new face to the corporate world. His International Bestseller was rated one of the Best Business Books of 2006 is now available in 18 different languages.

This prominent public figure has been frequently broadcasted on CNN, Channel News Asia, CBS News, ABC News, MSNBC, and Fox News besides being featured in top-notch newspapers and magazines such as Newsweek, Cosmopolitan, Global Investor, Marie Claire and many more.

The author of the international bestsellerNegotiate To Win, Jim needs no introduction now. A profound person in the media, he has been frequently featured not only in the US but recently in Malaysia’s own NTV7’s Breakfast Show. The negotiation guru is now coming all the way to Asia and Middle East to grace us with his knowledge and skills.

Jim Thomas's book

Video: Brief Introduction of Jim Thomas 


“Jim’s training was interesting and he gave us examples for us to better understand the concepts of negotiating. The main strength of the training was the case study sessions and being able to brainstorm and interact with the other participants.”
Angie Wu Guo Hui – Deputy Manager, Jurong Port Pte Ltd
“Jim has a lot of experience in negotiating and I found his training practical. The main strength of the event for me was the role play exercises done during the training. Kexxel Group does an amazing job following up with their delegates.”
Kim Yuen Cha – Sourcing Director, REC Solar
“Jim conducted the class well and systematically with clarity on the points of negotiation during the 2 days. The main strength of the training for me was the tips I learnt about negotiation and also how to overcome objections.”
Chris Toh – Manager, Singapore Land Authority
“The speaker was the highlight of the event. This program is probably one of the best I’ve had for the past ten years – it’s a very good course. The biggest thing is the speaker. He has excellent knowledge of what he’s talking about and great experience. The knowledge that he has brought and given to us, it’s fantastic! Jim is one of those people who does training for the sake of passing on knowledge, rather than “Oh, I’ve got to make money to earn a living”. So, that’s what makes him different and this training effective.”
Brian Iskandar Zulkarim - GM, Malaysia Airports Holding.
“Jim Thomas’s experience and knowledge is impressive. What made this course really special is the heart and understanding of human interactions and relationships that go beyond the superfi cial negotiation. I loved the part which explains what actually makes a truly successful negotiation. In my opinion the great strength of the whole course was the choice of trainer. This was very well organized and meticulous course thanks to Kexxel!!!”
Andrea Teo - VP Entertainment, Resorts World Sentosa.
“I gained a lot of new techniques, more strategies on negotiations and also the different ways of doing it. Personally, everyone should attend this; it gives you more information, more insight into the overall subjects which we always take for granted. This will help a lot. Good, well organized.”
Yang Amat Mulia Tengku Baderulzaman Ibni Sultan Mahmud - Executive Chairman, TBM Resources.
“The main take-away for me will be the successful way to conduct a negotiation and different tactics we can use for win-win negotiation. My job requires us to conduct negotiation frequently and this course defi nitely helped me to achieve it. Jim is a very good trainer, his delivering was good and he kept us engaged frequently with jokes! Future participants can use this in their daily career.”
Marina Rushdi– Head, Strategic & Corporate Planning, Ammetlife Insurance.
“Great job to Kexxel for the gathering of similar level of people for the training session. It’s important that Kexxel continues to bring world class speakers into the local scene. It’s fantastic knowing Jim in person and you can feel his passion.”
Henry Lim Kah Chean - Vice President, Division Lead HDX, Siemens Malaysia 
“Great sharing of Jim’s vast experience and practicalities in applying the techniques into actual live negotiation. Making the skills mechanical – identify and stick to the plan; that was the area most useful to me.”
Siti Asma’ Abd Gani – Group Finance Manager, AmBank Group.

Picture Gallery 

Past Clients 

  • Petron Fuel International Sdn Bhd
  • Lembaga Tabung Haji
  • Tenaga Nasional Berhad
  • Johnson & Johnson
  • IBM
  • Malaysia Airports Holdings Berhad
  • Rolls-Royce
  • MIDA
  • Pfizer Malaysia Sdn Bhd
  • UMW Advantech Sdn Bhd
  • PADU Corporation
  • VADS
  • Roads & Transport Authority Dubai
  • Rubaiyat
  • Tadhamon Capital
  • TRT Global
  • Agility Logistics
  • Abbott Lab
  • ExxonMobil
  • General Electric
  • The World Bank

Why you should attend

  • How to achieve long-lasting, creative, mutually profitable, “win-win” agreements more easily, smoothly, and consistently
  • How to thoroughly and effectively prepare for your negotiations
  • How to assess the other side’s negotiating strengths and weaknesses
  • How to use the full range of best negotiation practices – and how to defend against them
  • Why, when, and how to make concessions – and avoid unnecessary concessions
  • How to more effectively select, manage, and use negotiating teams
  • How to establish and maintain a positive negotiating climate
  • How to negotiate more comfortably and successfully across cultural lines
  • The growing role of computers and the Internet in negotiating

Program Outline

The Negotiate to Win Workshop begins with participant introductions, an overview of the program’s content and methodology, and the establishment of ground rules. We then discuss participants’ goals and expectations for the Workshop and share personal best and worst negotiating experiences.

Module 1: Negotiation - What Lies Beneath
In Module 1 we take a big-picture look at negotiating. We define it, consider some of the trends behind its growing, worldwide importance, and examine the surprising shortage of practical information about it. We then identify the all-important boundary between persuasion and negotiation and look at similarities and differences in negotiating style among cultures. Module 1 concludes with the first of the Workshop’s five exercises. 

  • The definition of negotiation : The enormous and growing importance of effective negotiating
  • Negotiation philosophies: win-win vs. win-lose, collaborative vs. manipulative, integrative vs. distributive, positional vs. interest-based, and others 
  • The difference between persuading (obtaining agreement through logic and reason) and negotiating (obtaining agreement through concession-making) 
  • Persuasion’s Achilles’ heel: reasonable people with the same facts often come to completely different conclusions 
  • Similarities and differences in negotiating styles among cultures 
  • The template for a Personal Negotiating Action Plan to be developed by each attendee is distributed and begun 
  • Attendees receive and perform the First Negotiation Exercise

Module 2: What “Win-Win” Negotiating Is Really All About
In Module 2 we explain how humans come prewired with a deep-seated need to save face – and a burning desire to retaliate when we don’t. We also look at some historical examples of good not-so-good negotiating. 

  • Debrief of First Negotiation Exercise 
  • The central role of face, ego, and self-esteem in negotiation
  • Negotiation’s many facets: logical, illogical, emotional, psychological, theatrical, and more
  • Who to do a “win-win” negotiation
  • The rare occasions when “win-lose” negotiating is acceptable
  • When negotiations shaped history: landmark 20th and 21st Century negotiations

Module 3: The Critical Rules of Negotiating
When you boil down all the clichés, theories, and folklore about negotiating, you wind up with a handful of techniques that actually work. These techniques – the 21 Rules of Negotiating – are the heart and soul of good negotiating, and are explained in Modules 3, 4, and 5. We begin with Rules 1-7, the Critical Rules of Negotiating.

  • Explaining and dispelling the pervasive myth of “negotiating strategies and tactics”
  • The layout and reasoning behind the 21 Rules of Negotiating
  • Each of the seven Critical Rules of Negotiating is explained in detail and discussed by attendees

Module 4: The Important But Obvious Rules of Negotiating
In Module 4 we cover Rules 8-11, the Important But Obvious Rules of Negotiating

  • Each of the four Important But Obvious Rules of Negotiating is explained in detail and discussed by attendees

Module 5: The “Nice To Do” Rules of Negotiating
In Module 5 we examine the last of the 21 Rules of Negotiating, Rules 12-21 – also known as the “Nice To Do” Rules. Then, with the Rules explained, we embark on the second of the Workshop’s five exercises.

  • Each of the ten “Nice To Do” Rules of Negotiating is explained in detail and discussed by attendees
  • Attendees receive and perform the Second Negotiation Exercise Methodologies: Second Negotiation Exercise (small teams) Personal Negotiating Action Plan (ongoing)

Conclusion & Wrap up for the day

We begin Day 2 with a review of lessons from Day 1. After a brief summary of Day 2’s agenda and goals, we move on to the vitally important subject of Concession Management.

Module 1: Concession Management
Good Concession management is second nature to every accomplished negotiator. Drawing on the results of yesterday’s Second Negotiation Exercise, participants rapidly develop competence in this key skill.

  • Debrief of Second Negotiation Exercise correcting observed problems
  • Constructing the Envelope of Negotiation for each anticipated issue
  • The negotiating challenges posed by our natural reluctance to make concessions
  • The importance of the Rule of Halves in overcoming this reluctance and providing a roadmap for effective concession-making
  • The “ideal” concession pattern: the Rule of Halves’ steeply-tapered concession curve
  • Escalating: definition, risks, and defences
  • Avoiding the temptation to “shave” Rule of Halves concessions
  • The very bad habit of speculating about the other side’s Envelopes
  • Managing your concessions against a deadline
  • A suggested timeline for good concession-making
  • Attendees receive and perform the Third Negotiation Exercise to verify their competence in concession management

Module 2: Pre-negotiation Homework
Underpreparation, inadequate information, and disorganization are common mistakes made by less effective negotiators. Here we ensure that attendees prepare properly for their negotiations.

  • Debrief of Third Negotiation Exercise correcting observed problems
  • Best practices for doing pre-negotiation homework
  • Emerging homework tools and technologies - Spreadsheet programs to better manage the true economic cost and value of concessions made and received
  • The only homework that really matters: establishing an Envelope of Negotiation for each issue
  • Defining and sorting negotiable issues and creating alternatives
  • Assessing the other side’s negotiating positions
  • Creativity in concessions
  • Team negotiations
  • Making the boss a negotiating asset instead of a liability
  • Identifying and preparing for contingencies
  • Completing the negotiation plan
  • The eight “must-do” homework steps
  • Attendees perform the Fourth Negotiation Exercise after completing a Negotiation Preparation Template

Module 3: Performing a Successful Negotiation
In Module 3 the Rules meet the real world. Here we look at the practicalities of actually carrying out a winning negotiation.

  • Debrief of Fourth Negotiation Exercise correcting observed problems
  • Best practices for internal negotiations - Negotiating with and within management - Negotiating between management and employees - Negotiating will colleagues and counterparts - Organization-wide negotiating
  • Best practices for external negotiations - Dealing with multiple stakeholders, coalitions, and partners - Formulating multi-party, multi-issue agreements - Handling shifting alliances
  • Best post-negotiation practices
  • Attendees perform the Fifth Negotiation Exercise after completing a Negotiation Preparation Template

Module 4: Navigating Negotiation’s Minefields
Negotiations don’t always go as smoothly as we’d like. Effective negotiators must be prepared for negotiation’s occasional but predictable special challenges. Here we provide guidelines to help you recognize and manage them.

  • Debrief of Fifth Negotiation Exercise correcting observed problems 
  • Negotiating at an uneven table: when the other side has more power
  • Negotiating under extreme time pressure
  • Friendly fire I: negotiating when your allies don’t understand your strategy and you can’t reveal it to them
  • Friendly fire II: negotiating when your allies understand your strategy and disagree with it
  • Handling gender differences in negotiations
  • Negotiating across cultures and/or borders
  • Negotiating with difficult people and/or in difficult situations - Taking charge of your feelings and behaviours - Expressing your emotions intelligently - Managing and defusing emotional outbursts, threats, and personal attacks
  • Negotiating ethics
  • Negotiating within a strategic alliance - Building, maintaining, and growing an alliance - Defusing alliance-threatening situations - When partners disagree - Ending alliances professionally and constructively
  • Handling post-negotiation regret
  • Attendees perform the Sixth Negotiation Exercise after completing a Negotiation Preparation Template

Module 5: Negotiation Leadership
As we approach the end of the Workshop, we offer suggestions about negotiation leadership, including ideas for implementing good negotiating practices at your organization. Attendees also complete their Personal Negotiating Action Plans for review by the instructor.

  • Debrief of Sixth Negotiation Exercise correcting observed problems
  • Negotiating organizational change
  • How to build your organization’s negotiating capability
  • Attendees complete Personal Negotiating Action Plans

Who Should Attend 

This intensive seminar is designed to help anyone who deals with people. It is particularly well suited to the needs of: 
  • Owners,
  • Executives,
  • Senior managers,
  • Salespeople
  • Legal and other professionals,
  • Buyers,
  • Marketing managers,
  • Purchasing managers,
  • Operations managers,
  • Procurement managers,
  • Supply chain managers, 
  • Logistics managers,
  • HR managers,
  • Distribution managers,
  • Anyone else who needs to quickly and dramatically enhance their negotiating skills.

Inquiry/In House Training  

*******For more details, kindly download the brochure*******
Whatsapp us at +6011 1633 1600 for a PDF copy of the brochure!
Save up to 50% from in-house courses!
You may wish to consider having an in-house course delivered locally on-site if you have a number of participants with similar training needs. This course can be customised to fit specific requirements. For more information about IHT kindly send your inquiries to   This e-mail address is being protected from spambots. You need JavaScript enabled to view it


5 Star Hotel - To Be Announced (Singapore)
Country: sg