Testimonials

Odette Schweitzer, Business Unit Manager (Key Account Management) - Novartis, Singapore

Since I’m managing a Business Unit at Novartis, I need to be able to lead my people and help support them. I think I can use these techniques and the approaches here in this session to be a more effective coach and leader. I think it is truly worthwhile to attend such an event. I’ve attended many other coaching courses before which I feel were both too theoretical and not very applicable to my daily work. What makes this course different is that it really does show you what techniques, what approaches you can really use to become an effective coach, and then you can start using them right away. I have to say that I was really impressed with the course; the presentation is really engaging. I think it was really great that Kexxel Group brought us this opportunity. It was really well-organized, great location for the setting; very accessible!

more

Follow us on Facebook



Home Events Search Simplified Strategic Planning Masterclass

EMail Print Export to ics (for outlook, google calendar, etc...)

Simplified Strategic Planning Masterclass

Event 

Simplified Strategic Planning Masterclass
Title:
Simplified Strategic Planning Masterclass
When:
19 October 2020 - 23 October 2020
Where:
Virtual Instructor-Led Training (VILT) -
Categories:
Leadership , Corporate Training , In House Training , Customer Service , Finance , Human Resource , Information Technology , Legal , Logistics Procurement and Supply Chain , Plant and Engineers , Sales and Marketing , Management
        

Description

World Leading Author and Best Seller, Simplified Strategic Planning

More than 350,000 Copies Sold
4.5* Stars on Amazon

Strategic Planning Expert

Robert Bradford
"Poor strategic planning is worse than no strategic planning.
It can be a big waste of time and money. Even worse, it can lead to disasters."

Being an internationally acclaimed author of the Simplified Strategic Planning Manual - the no-nonsense guide for busy people who want results fast; Robert has successfully helped companies achieve over 7,000 strategic level objectives, yielding over US$50 billion in profits.

With over 20 years converting management theory into real-life application, Robert’s seminars built on real-world strategic decisions have resonated with thousands of business audiences across the globe. His valuable experience allows him to bring real nuts and-bolts strategic thinking into every presentation, leaving participants with practical, “how-to” steps they can take home to put to use immediately.
 
Attended and vouched by companies like Petronas, Maybank, Intel and Pfizer; Robert blends a unique combination of broad and humorous insight resulting in sessions that are lively and practical at the same time.

Sneak Peak at Robert's Live Seminar in Kuala Lumpur

Publications

Testimonials

I learned a lot of things from today’s course and I will want to try some of them in my annual planning. I highly recommend the course to future participants. Robert’s delivery was great!
Hassan Abd Rahman - Head of Corporate Strategy Division, Perbadanan Nasional Bhd

This event is an impactful yet solid event. I would definitely recommend this event to those who are in the management team, especially the key figures within an organization. To those who would come across this programme in the future, please do not hesitate to join.”
Shezlina Zakaria – Deputy Director, Malaysia Productivity Corporation

Robert is very skilled in the topic as well as has many exposure in different fields. Robert Bradford is a strong trainer as he presented lively with many situational examples that were useful in my work field. He was also detailed and informative as well as has good control of time with many detail and relevant discussions provided."
Evon Ho – Country Brand Lead, Marketing, Pfizer

I would say he is excellent and he knows the subject very well and he can talk and deliver. Basically what I can see in general is everybody is participating and happy with this course and I hope that you as an event organizer should conduct this and continue making these courses and similar courses in the future.
Md Razip Mohd Yusof - General Manager, Asset Operation, Tenaga Nasional Berhad 

“This was a very detailed course which enriched us with a lot of proven concepts. I loved the speaker, he is very experienced in his field and all his examples could be related to real life situations. Very good organization of the training thanks to Kexxel.”
Wan Mohd Fadzlullah, Executive Vice President, Takaful Ikhlas

“Robert knows his topic and materials well, and he is undeniably an experienced instructor. This shows when he was able to relate to businesses of different industries, and engage the participants from various levels of management – be it those who are novice or expert in the subject presented.
Suzanna Binti Mohd Janis – Manager, HC Planning & Strategy, Telekom Malaysia

Past Clients

  • Pfizer
  • Petronas
  • Telekom Malaysia
  • Schneider Electric
  • Maybank
  • Bursa Malaysia
  • Tenaga Nasional Berhad
  • CIMB Bank
  • Sarawak Energy
  • Etiqa Insurance and Takaful
  • Biosensors
  • StarHub
  • Singapore Post
  • Singapore Airlines
  • British American Tobacco
  • Sime Darby Property
  • KLCC Holdings
  • Bank of Ayudhya
  • Ratchaburi Electricity Generating
  • SGS Thailand
  • The Stock Exchange of Thailand
  • Intel Microelectronics
  • BMW Thailand
  • Bangkok Bank
  • Exxon Mobil
  • Ayala Corporation
  • Meralco
  • Philip Morris
  • Chevron

Why Choose Kexxel's VILT Courses

NOT a Webinar!
Join our live, virtual courses enriched with a diverse range of interactive activities, such as action plans, group discussions, breakout sessions, exercises, case studies, and more.


Course Materials
An advantageous combination of presentation slides and downloadable workbooks are provided to participants prior to classes for a more holistic learning experience.

Pre-Course Questionnaires
Our instructors will understand the specific needs and requirements of each individual participant, by allowing attendees to review and highlight topics of importance prior to the course.

Private, In-house Sessions
Upon request for organizations seeking a more customised learning for their employees.

Post-event Follow up
Learning doesn’t stop at the close of the window screen! We'll do a post event follow up on a quarterly basis. This is an exclusive, invitation-only access for participants that have attended courses under an instructor in that quarter.

Why You Should Attend

This seminar is perfect for you if your existing strategic planning is not giving you the results you need or if you are new to strategic planning. 

Poor strategic planning is worse than no strategic planning. It can be a big waste of time and money. Even worse, it can lead to disaster. Avoid all this with Simplified Strategic Planning - a proven process to focus for superior performance without straining your resources. 

Whether you’ve been doing strategic planning for years or starting from scratch, you can acquire a streamlined process for developing and implementing your strategy. In just four days, you will have learned this time-tested methodology, which has produced outstanding results for thousands of companies from a wide variety of business types.

Day 1 (19th October 2020)

This course will teach you both the concepts and the step-by-step logistics behind the Simplified Strategic Planning process, a comprehensive approach to creating a complete, workable strategic plan in about 7 days of meetings. The focus of the course is on reaching a robust strategic conclusion quickly and driving from that conclusion to effective implementation plans. 

SESSION 1: External Situation

Markets

  • Key data to collect on markets for strategic planning
  • Customer behavior and strategy
  • Market segmentation

Competition

  • Key data to collect on competitors
  • Where to get competitive data
  • What matters most about a competitor

Other External Factors

  • How technology can make or break strategy
  • Supplier Market dynamics
  • Economics and strategy 

SESSION 2: Internal Situation

Financials

  • The role of the balance sheet
  • Assessing your income statement 

Measures of Performance

  • Measures you should use to think about strategy
  • Why financials aren’t enough
  • How to select the most important measures

Profitability Analysis

  • Using the profitability analysis to spot strategic issues
  • Why profitability shouldn’t dictate strategy

Day 2 (20th October 2020)

SESSION 3: Strategic Capabilities and Competencies

Quick Strengths and Weaknesses

  • Defining your capabilities quickly, without fuss
  • Pitfalls in using strengths and weaknesses in strategy

Strategic Competencies

  • Understanding competencies, and why you should invest in them
  • Identifying your strategic competency

Group Exercise: An example of strategic competency in a multi-unit company


SESSION 4: Assumptions

Market Assumptions 

  • Projecting changes in your markets
  • Key data to assess in formulating strategy

Competition Assumptions

  • How to see how you will stack up against the competition in the future
  • Understanding how you can change your competitive position

Opportunities and threats

  • Brainstorming the best opportunities
  • How to separate the best opportunities from the good ideas
  • Highlighting the most critical threats to your strategy

Industry Scenario and Winners’ Profile

  • Projecting the more distant future
  • Using the far future to guide your strategic thinking

Day 3 (22nd October 2020)

On day three and four, we draw upon the data and ideas from day one and two and combine them to produce strategies, objectives and execution plans. The focus of this day is on devising well-integrated strategies that create competitive advantage, and managing execution.

SESSION 5: Strategies

Strategic Assessment

  • Identifying market attractiveness
  • Identifying your competitive position
  • Using your position to begin strategic thinking

Strategic Issues

  • The one strategic issue every company must address
  • How to identify and resolve most of your strategic issues

Strategies

  • Defining strategies for market segments
  • Capturing your vision about your strategic focus
  • Building a set of capabilities to support your vision

SESSION 6: Goals and Objectives

Mission Statement

  • Why you need a mission statement - and why you don’t
  • How to get your mission written down in 30 minutes

Goals

  • Defining corporate goals
  • Relating goals to measures of success
  • How goals can drive execution - and how they shouldn’t

Objective Setting

  • How to set objectives for optimal execution
  • What to do with objectives that you don’t select for execution

Day 4 (23rd October 2020)

SESSION 7: Action Plans

Action Plans Writing Process (Group Exercise)

  • Formulating action steps
  • Sequencing action steps
  • Allocating resources to action steps

Rules for Better Execution

  • Tips from companies that achieve 100% of their objectives
  • How to build better execution into your processes and culture

SESSION 8: Budgets

Cash Flow Budget

  • Using the cash flow budget to protect your company

Investment Budget

  • How to prioritize spending on strategic initiatives

Five-Year Projection

  • Testing your strategic plan as a hypothesis
  • How to quickly use your strategic plan to create a five-year budget forecast

SESSION 9: Schedules and Agendas

Time Budgeting Process

  • Understanding the role of time in strategy execution
  • How to allocate time and schedule execution for better results

Schedules

  • Putting the whole strategic planning process together – what to do and when
  • How to modify the process to fit your company

Monitoring Process

  • How to keep your strategic planning dynamic and alive
  • How to assure excellent execution by monitoring

Who Should Attend

This training has been specifically designed for C-level executives who are tasked with determining the best course and direction for their companies. These include:

  • CEO, CFO, COOs
  • Heads of Operations
  • Sales Directors
  • Marketing Directors
  • IT Engineering
  • Human Resource

..as well as executives reporting to the CEO.

Venue

Venue:
Virtual Instructor-Led Training (VILT)