Yousif Naghi, Commercial Manager, Finance Department - Cigalah Group, Qatar

The level of structure of this event was truly high. The materials provided were good and the speaker was very welcoming and open. Everyone from Kexxel Group was very friendly and kind.


Follow us on Facebook

Home Events Search Leading Digital Transformation - Moving into the Online World

EMail Print Export to ics (for outlook, google calendar, etc...)

Leading Digital Transformation - Moving into the Online World


Leading Digital Transformation - Moving into the Online World
Leading Digital Transformation - Moving into the Online World
19 November 2020
Virtual Instructor-Led Training (VILT) -
In House Training , Management , Sales and Marketing , Leadership , Information Technology , Corporate Training


Virtual Instructor-Led Training - Strategic Planning Series: 
Leading Digital Transformation

World Leading Author and Best Seller, Simplified Strategic Planning

Strategic Planning Expert

Robert Bradford
More than 350,000 Copies Sold
4.5* Stars on Amazon

"Poor strategic planning is worse than no strategic planning.
It can be a big waste of time and money. Even worse, it can lead to disasters."


Being an internationally acclaimed author of the Simplified Strategic Planning Manual - the no-nonsense guide for busy people who want results fast; Robert has successfully helped companies achieve over 7,000 strategic level objectives, yielding over US$50 billion in profits.

With over 20 years converting management theory into real-life application, Robert’s seminars built on real-world strategic decisions have resonated with thousands of business audiences across the globe. His valuable experience allows him to bring real nuts and-bolts strategic thinking into every presentation, leaving participants with practical, “how-to” steps they can take home to put to use immediately.

Attended and vouched by companies like AgrimatcoSaudi Aramco and Emaar; Robert blends a unique combination of broad and humorous insight resulting in sessions that are lively and practical at the same time.

Sneak Peak at Robert's Live Seminar



“The most valuable takeaway from the program is the knowledge I have gained from the instructor. Robert has proved to be an excellent and well-rounded instructor. I have also found that Kexxel Group has a very good list of program topics.”
Yahya Al Marzooqi Sr. Advisor, Business Strategy, Borouge

“Robert presents the materials in a clear and concise manner especially with him highlighting his points with real-life examples. I really like the course materials and templates provided."
Hamad Eghdani – Director, Government Relations & Emiratisation, Emaar Hospitality Group LLC

“This event has given me a sound understanding of strategic planning through theories which are both practical and result orientated.”
Andrew Woodward Executive Vice President, Business Development, Abu Dhabi National Insurance Company (ADNIC)

“Robert presents the materials in a clear and concise manner especially with him highlighting his points with real-life examples. I really like the course materials and templates provided."
Chen Ping Shang – Manager, Corporate Strategic Planning, PETRONAS

Past Clients

  • Abu Dhabi Islamic Bank (ADIB)
  • Abu Dhabi National Insurance Company (ADNIC)
  • ADNOC Distributions
  • Agrimatco
  • Bahrain Islamic bank
  • Barclays Bank
  • Biosensors
  • Borouge
  • Burgan Bank
  • Commercial Bank of Kuwait
  • Dubai Financial Market
  • Dubai Investments PJSC
  • Emaar Hospitality Group
  • Emirates Steel
  • Etihad Rail DB
  • Halwani Bros. Co
  • HP Middle East
  • Kuwait International Bank
  • National Bank of Bahrain
  • Oman Cables Industry (SAOG)
  • Saudi Telecom Company
  • Saudi Aramco
  • The United Bank of Egypt
  • Turkish Airlines
  • Zamil Industrial

Why Choose Kexxel's VILT Courses

NOT a Webinar!
Join our live, virtual courses enriched with a diverse range of interactive activities, such as action plans, group discussions, breakout sessions, exercises, case studies, and more.

Course Materials
An advantageous combination of presentation slides and downloadable workbooks are provided to participants prior to classes for a more holistic learning experience.

Pre-Course Questionnaires
Our instructors will understand the specific needs and requirements of each individual participant, by allowing attendees to review and highlight topics of importance prior to the course.

Private, In-house Sessions
Upon request for organizations seeking a more customised learning for their employees.

Post-event Follow up
Learning doesn’t stop at the close of the window screen! We'll do a post event follow up on a quarterly basis. This is an exclusive, invitation-only access for participants that have attended courses under an instructor in that quarter.

Course Outline

In Leading Digital Transformations, Robert Bradford teaches you how to move more of yourcustomer acquisition and marketing into the virtual arena. If your business has suffered from closure of real-world shops and separation from your customers, this program will give you a game plan for building your business online ready for the new economy.

You will learn:

  • What activities are ideal for digitalization and which are more challenging
  • Approaching digitalization around particularly challenging activities
  • Creating a top-level game plan for virtualizing key parts of your organization
  • Avoiding pitfalls that cost most businesses millions of $
Session 1: Identifying Activities that Can Be Virtual
  • Where we are
      a. Case study: Outlier Forms
  • Who isn’t hurting?
  • Strategic business realities
  • The nature of virtualizing your business
      a. Process requirements
      b. Technology requirements
      c. Supplier requirements
      d. Customer requirements
      e. Financial requirements
  • Group Activity: Identifying virtualization opportunities for your business

Session 2: Handling Things That Can’t Be Done Online

  • Customer Interactions
  • Operational activities
  • Financial activities
  • Group Activity: Identifying main virtualization obstacles

Session 3: Shifting Activities to Online Operations

  • Shifting Customer Acquisition online
  • Shifting Distribution and Operations online
  • Shifting Workforce to Virtual Operations
  • Group activity: Virtual shift game plan

Session 4: Managing Customer Behaviours to Optimize Profitability

  • Getting Customers to Shift
  • Motivating customers to buy
  • Assuring customers come back


Virtual Instructor-Led Training (VILT)